Welcoming Ramadan, ‘DS Modest‘ launches its latest fashion collection, “Eternal Classy,” a series of Raya 2024 collections with classic designs, using heavy silk materials, featuring lace details and exclusive embellishments. These materials are the highlight of this collection, providing a firm and feminine impression. Additionally, this collection also utilizes neutral color palettes with effortless yet simple designs, making them timeless and suitable for any occasion, not just for festive events.
On this occasion, ‘DS Modest’ will showcase 9 outfits in the ‘Fashion Fair’ parade fashion show at Indonesia Fashion Week 2024 on March 30, 2024, following its official launch at offline stores on March 20, 2024. The colors of the “Eternal Classy” collection draw from the long-term color trends of 2024, namely Black, Chalk, Optic White, and Oat Milk, which are expected to continue from S/S 24 to A/W 24/25, considering their longevity.
Annisa Herdyana, CEO of the ‘DS Modest’ brand, stated, “Fashion trends, especially in modest wear, are currently leaning towards more versatile products. Customers are also starting to pay special attention to mindful shopping and timeless pieces when selecting their clothing collections, so we need to accommodate these needs. The added value in this ‘Eternal Classy’ collection lies in the flexibility of materials, designs, and details of each collection, which we hope will find a special place in the hearts of our customers.”
This opportunity marks a good start for ‘DS Modest’ to reach a wider market of modest fashion lovers in Indonesia. This Latest collection only available through pre-prder sales in limited quantity
